Packages

Six packages. Clear scope. No surprises.

Each package is built for the team that owns the problem. Tier 1 needs no shoot day. Tier 2 is full production with a director and crew.

For Sales · BD

Sales Enablement

Short videos advisors and reps can send before the first meeting, aimed at where deals stall: cold outreach, objections, or the close.

See it in action: Mercer Advisors partnership →Pond Lehocky modular commercials →
Tier 1 · No shoot day

5 clips cut from your existing footage, 30 to 60 sec each. We confirm your footage is usable before booking.

Tier 2 · Full production

1 case-study highlight (90 sec to 2 min) plus 6 prospecting and proof-point clips (30 to 60 sec).

For Executive · BD Strategy

Differentiation Sprint

Not sure what to make? Start here. An audit of how alike you and your competitors look, then one signature video that sets you apart.

See it in action: Pond Lehocky modular commercials · SGE year-end recap →
Tier 1 · No shoot day

Competitive audit and positioning summary, no video.

Tier 2 · Full production

The audit plus 1 anchor video (60 to 90 sec) and 3 cutdowns (15 to 30 sec).

For Product

Product & Software Demo

Clear walkthroughs of the thing you built, for sales calls, launches, and help centers.

See it in action: Mercer Advisors client portal demo →
Tier 1 · No shoot day

1 screen-capture demo (2 to 3 min) plus 1 cutdown (30 sec).

Tier 2 · Full production

1 hero demo with a presenter (2 to 3 min) plus 3 feature clips (45 to 60 sec).

For Talent Acquisition · HR

Recruiting & Employer Brand

Show candidates what it's really like to work there. Built for teams hiring caregivers, clinicians, and frontline staff.

See it in action: Columbia medical school recruitment →
Tier 1 · No shoot day

1 recruiting reel (60 to 90 sec) from your existing footage plus 3 social cutdowns. We confirm your footage is usable before booking.

Tier 2 · Full production

1 employer brand film (2 to 3 min), 3 employee spotlights (60 sec), and 4 social cutdowns (15 to 30 sec).

For Compliance · Risk · Legal

Compliance & Regulatory Training

Required training for care teams that's accurate, approved, and actually gets finished. Built for senior living, home health, and hospice.

Ask to see a spec example.
Tier 1 · No shoot day

2 motion-graphic or screen-based modules, 4 to 6 min each.

Tier 2 · Full production

4 modules with an on-camera instructor, 5 to 8 min each.

For teams that make video all year

Annual Production Partnership

Commit to 4 Tier 2 projects in 12 months and get a 12-month rate lock, priority scheduling, and free vertical and square versions of every deliverable.

Outside the packages

Custom production

A single video, a brand film, or anything else. Scoped together in a short discovery call.

Good to know

How many revisions do I get?

Unlimited, as long as they stay within the approved script and deliverables. Changes to the script, structure, or deliverables are billed as change orders.

Which tier do I need?

If the story lives on a screen or in footage you already have, start with Tier 1. If it needs real people, places, or a polished on-camera look, go with Tier 2.

How long does it take?

Tier 1: a first cut within 10 business days of receiving your assets.
Tier 2: a first cut within 15 business days of the shoot.

What's included?

Captions and stock music come with every video, travel is included within 50 miles of Center City, and you own the finished videos once paid in full.

Not sure which fits?

Tell us what the video needs to do. We'll point you to the right package, or tell you if it's custom.